Are There Too Many Compromises in New Spam
Law
Douglas Chick
As
we are into the New Year and the Can
Spam Act of 2003 is in full affect, the flow of spam hasn’t seemed to
diminish by one Penis Enlargement ad, one Mortgage Rate Quote or one Get Out
of Debt unsolicited e-mail. I’ve seen some reports from some anti-spam
software companies that say spam has been reduced by 22%. This number could
also be attributed to the holiday season, as spam usually slows during the
holidays as even spammers take time-off. Or at least 22% of them do. It may
also mean that the other 78% don’t celebrate the same holidays. Holiday
session or not, my inbox hasn’t seen any reduction.
One explanation as to why the new law
hasn’t put a damper to spam is Can Spam Act of 2003 can only be enforced
in the U.S. And as most people already know most spammers use mail engines
outside the country. The government knew that too, right? The law to stop
spam was a nice show that the government was listening to the people, but I
wonder how enforceable Can Spam Act 2003 can be?
Not everyone agrees with how the law was
written, many people believe that there are too many obstacles and it gives
the spammer the benefit of doubt or leaves the door open for many businesses
to abuse your e-mail address. Ed Foster writes:
“I've been taking a look at the
"CAN-SPAM" Act, and it is nothing but trouble. It's clear that
only the Direct Marketing Association, Microsoft, AOL and a handful of
others had any input into the law, because it's carefully crafted to allow
the big marketers free reign. And the loopholes it provides them will be
more than big enough to provide aid and comfort for the smallest and
sleaziest of spammers as well.
Not only does the Can-Spam Act take an
opt-out approach, meaning that each spammer can e-mail you until you ask
them to stop, but it allows the spammer to dictate what steps you must take
to get off their list. The recipient must opt-out "in a manner
specified in the message" that can include replying to an opt-out email
address or "other Internet-based mechanism." The spammer can also
force the recipient to opt-out via "a list or menu from which the
recipient may choose the specific types of commercial electronic mail
messages the recipient wants to receive or does not want to receive from the
sender" just as along as opting out from all e-mail from that sender is
one of the choices.”
Certainly it seems that the government
took a step forward in trying to either stop spam or address the many
complaints sent to Congress. Whether Can Spam Act of 2003 was nothing more
than ceremony just to stack more government pork projects beneath it or a
serious attempt to put an end to spam, only time will tell.
Douglas
Chick
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